Adding a "Buy Now" button to your Shopify store can streamline the purchasing process and boost conversions by allowing customers to make instant purchases. If you're wondering how to add a buy now button in Shopify, this guide provides simple, step-by-step instructions tailored to Shopify’s latest interface.
What is a Buy Now Button?
A "Buy Now" button is a call-to-action feature that directs customers straight to the checkout page or a specific product purchase. This eliminates the need for them to navigate through multiple pages, creating a seamless shopping experience.
How to Add Buy Now Button in Shopify?
Follow these steps to integrate a "Buy Now" button into your Shopify store:
1. Log in to Your Shopify Admin
- Visit Shopify Admin and sign in to your store dashboard.
2. Enable Dynamic Checkout Buttons
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Navigate to Online Store > Themes.
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Click Customize for your active theme.
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Select the Product Pages template from the page selector.
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Locate the "Buy Buttons" or "Dynamic Checkout Button" option in the sidebar.
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Toggle the Show Dynamic Checkout Button switch to activate it.
3. Save and Preview
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After enabling or creating the button, click Save to update your store.
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Preview the product pages or the location where the button is placed to ensure it functions correctly.
Tips to Add a Standalone Buy Button
If you want to embed a standalone "Buy Now" button on a blog:
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Go to Sales Channels > Buy Button in Shopify Admin.
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If you don't see the Buy Button listed, you will need to add it.
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Click Create a Buy Button.
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Select a specific product or collection to link to the button.
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Customize the button's appearance, such as color, text, and size.
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Copy the generated code and paste it where you want the button to appear.
Why Use a Buy Now Button?
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Faster Purchases: Reduces friction by skipping cart and going directly to checkout.
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Improved User Experience: Simplifies the buying process, especially for returning customers.
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Higher Conversion Rates: Customers are more likely to complete purchases with fewer steps.
Conclusion
Adding a "Buy Now" button to your Shopify store can significantly improve your customers’ shopping experience and increase your sales. Whether you’re customizing product pages or embedding standalone buttons, Shopify’s intuitive tools make it easy.
You can also buttons to your Shopify blog and direct your customers from there to your store. Check out StoreBlog app from the Shopify AppStore that helps you add Product embeds in your blog.
Start optimizing your store today and streamline the checkout experience for your customers!