How can I show variants on a Shopify collection page?

Displaying product variants directly on your Shopify collection pages can improve the shopping experience and boost conversions. This step-by-step guide will show you how to show variants on a Shopify collection page, using Shopify’s latest UI.

By implementing this, you’ll make it easier for customers to browse all options, whether it’s size, color, or other variations of your products.

1. Log in to Your Shopify Admin Panel

  • Start by logging into your Shopify account at shopify.com.

2. Navigate to Online Store

  • In the left-hand menu, click on Online Store, then select Themes.

3. Customize Your Theme

  • Locate your current theme and click on Customize.

4. Access Collection Page Settings

  • In the theme editor, navigate to the Collection pages section. Depending on your theme, this may be under the Pages or Sections tab.

5. Enable Variant Display

  • Some themes support showing variants directly. Look for a setting like "Display product variants" or "Show variants on collection pages."
  • Enable the option and configure how variants appear (e.g., as separate products or within dropdowns).

6. Edit Your Theme Code (If Required)

  • If your theme doesn’t natively support showing variants, you can edit the theme’s code:
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  1. Go back to the Themes section in the Shopify admin.
  2. Click Actions > Edit Code.
  3. Locate the collection-template.liquid file under Sections or Templates.
  4. Modify the code to loop through variants and display them as separate products. You may need a developer for advanced customizations.

7. Preview and Test

  • After making changes, preview your store to ensure variants display correctly on the collection page.
  • Test with multiple products and collections to confirm functionality.

8. Save and Publish Changes

  • Once satisfied, click Save to apply the changes to your live store.

Show Variants as Separate Products

If you want to show multiple product variants as separate products on a collection page in Shopify, follow these additional steps:

  • Use tags or custom fields to differentiate variants.
  • Update the collection settings or theme code to treat each variant as an individual item.

Simplify Collection Management with Rank Collection App

Manually managing product variants can be tedious. The Rank Collection app for Shopify eliminates this hassle by:

  • Automatically generating collection pages, including optimized variant displays.
  • Ensuring your collection pages rank higher in search engines.
  • Saving time by removing the need for manual effort or keyword research.

With Rank Collection, you can efficiently showcase product variants and improve your store’s SEO, all from within the Shopify admin panel.

Key Takeaways

Learning how to show variants on collection pages in Shopify is a great way to enhance your store’s usability. Whether you’re using Shopify’s built-in tools or enhancing functionality with apps like Rank Collection, optimizing your store for customer convenience is key to success. Start customizing today and see the difference!